For labels, artists and the teams behind them
Feeds that never go quiet.
Sowloud runs the pages behind every release. Plan weeks of posts across dozens of TikTok, Instagram and YouTube pages, with captions in each page's own voice and the official sound on every post.
Invite-only while we bring on our first teams.
Posts toTikTokInstagram ReelsYouTube Shorts
How it works
One release. Every page.
- 1
Add the release
The track, its official sound and a short brief for the captions.
- 2
Add your pages
Every TikTok, Instagram and YouTube page you run, each with its own niche and voice.
- 3
Plan the weeks
Sowloud fills each page's calendar, several posts a day, at the hours its audience is around.
- 4
Approve and post
Check every clip and caption, then it posts through each platform's official tools.
The official sound
The right track, on every post.
Every post uses the release's official sound, so every view counts towards the track. Sowloud picks the right way to add it for each page.
Draft to inbox
Posts land in the page's TikTok drafts. Someone adds the official sound and taps post.
Commercial Music Library
When the track is licensed for business pages, Sowloud attaches the sound and posts on its own.
Original audio
The track is built into the video, credited to the artist, and posts on schedule.
Features
Less admin. More posts.
A voice for every page
Each page keeps its own tone and hashtags. Captions sound like that page, not like a press release.
Weeks planned in minutes
Pick a release and the pages, and the calendar fills itself without repeating the same clip twice.
Nothing goes out unchecked
Every clip, caption and hashtag is approved by a person on your team before it's published.
One library for every clip
Upload edits once, tag them by niche and mood, and see when a page is running low.
Every page on one calendar
See what's going out where, today and all week, and exactly what still needs you.
Built for rosters
Run several artists and releases side by side, each with its own pages, team and calendar.
Who it's for
Made for music teams.
Labels
Keep every priority release moving on dozens of pages at once, without adding headcount.
Artists and management
Give each release the always-on presence it needs, without a full social team behind it.
Agencies
Run campaigns for several clients from one place, with their approvals built in.
Get in touch
Got a release coming up?
Sowloud is invite-only while we bring on our first teams. Tell us a bit about you and what you're working on, and we'll get back to you.